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Target Market >
Currentologists from 5133.60 Spring 2010
Click here for names
and to download a larger image.
Qualified for final project
feedback
(names below remain qualified for
final project feedback)
To remain qualified for final project feedback, Qs
5-8
drafts must be received before the third lecture,
and you must answer all
4 responses (with references/sources). Include some textbook
and
outside (non-Internet) sources.
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Adriana |
Emerald |
Juanita |
Lisa M. |
Shawna |
|
Bree |
Faye |
Kay |
Mark |
Tashika |
|
Chelsea |
Fran |
Keki |
Monica |
Timmie |
|
Crystal |
Huriya |
LaTasha |
Moniki |
Willie |
|
Detric |
Jamila |
Lisa H |
Nakietha |
Wendy J. |
More value-added stuff for curious
currentologists...
 Super
Bowl ad meter
Here's a snapshot of
USAToday's votes for best/worst ads by a panel of viewers.
3 highest ranked ads:
8.68 - Snickers (Betty White gets tackled)
8.27 - Doritos (Dog puts shock collar on owner)
7.91 - Bud Light (Man build house out of beer cans)
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3 lowest ranked ads:
4.67 - Select 65 (World's lightest beer)
4.65 - Hyundai's Sonata (Painted work of art)
4.20 - GoDaddy.com (Danica Patrick gets message)
See all 63 ads.
Which Super Bowl ad made you think about
marketing?
Send Steve
a short comment (include the terms).
Your turn:
Mark:
I thought the Audi add
was effective in speaking to their Target Market. Approximately 85%
of the content was focused on Eco-Smart habits and then
we were hit with AUDI. This is the message I received, “If I drive
an AUDI
I can feel like and be seen as eco-savvy and that is important to me.”
(This ad ranked 6th.)
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